Businesses won’t be able to grow without innovation. Innovation won’t take place without taking risks, risks of applying new and disruptive strategies with unexpected outcomes, either to go up or wistfully slow down. Like many other industries, Telecom companies have been facing this challenge that is continuously growing for many years, looking for answers to one specific and powerful question: how to innovate and win in the digital disruption game?
Guide to Making Digital Disruption Tactics a Victory
- Embrace New Digital Capabilities.
Allowing new digital capabilities help meet customer needs faster and more effectively than before. New technology speeds up work processes as fresh and innovative resources are being provided.
- Learn the Equilibrium of Creativity and Strategic Tactics.
Learning to balance creativity and logic is said to be the most important key to market success. Creativity allows the development of inventive ways towards organizational growth. Strategic decision-making abilities permit these creative ideas to be successfully executed thus, higher positive outcome can be expected.
- Develop a Strong Identity
Your identity is your brand. This usually comes from the kind of product you offer. How relevant your products are? How helpful is it to your target market? Strong identity is the fruit of creativity and strategic thinking being balanced.
- Remember that you are not just selling your product, you are selling technology.
From traditional writing of letters and telegrams, communication now evolved (and is still evolving) to telephone and cellular phone messaging. This, because technology happened. Selling your product doesn’t have to end in offering the old, obsolete services provided by late technology, remember that while you are selling your product, you are also selling technology and you must keep up by innovating.
- Know and Challenge the Rules
There was once a saying, “Learn the rules before you break them.” Every game has its own rules, and you have to learn the rules well so you would know the most effective ways to play with it. Challenge the norm and be ripe enough for disruption.
Digital enablers supporting telecom industry such as GigSky, KeepGo and Dime Global changes the way Telecom companies do business. Allowing digital disruption to be part of innovation, with OTT enablement offers, encrypted messaging application for secured communication and internet technology, these companies are creating transformation on how the market sees telecom services.